POP 049/ Sunday, 19 July 2009
Today’s Pop is David. He has a new iPhone. The last one got stolen on a very drunken night out with 25
About a year ago, Adidas launched a great underground store on Torstraße in Berlin called no74. That area is really turning out to be a new little happening zone with its temporary Raf Simons and Henrik Vibskov stores as well as Soho House soon to open nearby.
I happened to be passing through Berlin when Adidas launched this one piece T for their SLVR label so I can officially relay the comfiness of this piece of cloth. The T-shirts themselves are randomly cut out of a larger bigger panel of fabric made up of the words, “This Is An Unlimited Edition”.
It’s a timely statement, of course, especially coming from the company that once prided itself on the rarest collaborative Bape snakeskin hi-tops. But then again, these things are always relative. The shirt will only be available in concept stores in Berlin, Paris, New York and Tokyo. Perhaps it’s just a beautiful oxymoron?
Did I just use the word oxymoron?
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- Published:
- 19.07.09 / 12am
- Category:
- FASHION, POP OF THE DAY
- Tags:
- Adidas, Adidas SLVR, David Girhammar
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